2024 Super Bowl: How to watch the game and halftime show across Australia

Key Points

The Kansas City Chiefs go up against San Francisco 49ers in Las Vegas.
The game will kick off at 10.30am for Australian east coast audiences.
Usher will headline the halftime show, watched by millions around the world.

Millions of Super Bowl fans are gearing up to watch defending champions Kansas City Chiefs take on the San Francisco 49ers.

Super Bowl Sunday sets all sorts of records, whether it be fans consuming an estimated 1.38 billion chicken wings or the National Football League (NFL) reportedly charging US$7 million ($10.7 million) for a 30-second ad.

This year, American businesses are bracing for a drop in productivity as “Super Bowl flu” takes hold, with over 16 million Americans expected to phone in sick the day after watching the game.

Tickets to this year’s Super Bowl are expected to exceed previous records, as the average fan spends US$8,600 ($13,200) to watch the game live from Allegiant Stadium in Las Vegas.

Fans of pop star Taylor Swift are also expected to boost audience viewing numbers —115 million last year — as they watch to spot her cheering on boyfriend and Chiefs player Travis Kelce.

Taylor Swift has appeared at matches cheering on Kansas City Chiefs player Travis Kelce, attracting new fans to NFL. Source: AAP / Julio Cortez

However, it’s not just about the NFL game. The halftime performance captivates local and international audiences alike.

Here’s everything you need to know about the 58th Super Bowl and how to watch it in Australia:

What time does the Super Bowl start in Australia?

The Super Bowl will kick off at 3:30 pm in Las Vegas (local time).

In Australia, times vary depending on the state that you’re in:

10:30am for Victoria, NSW, Tasmania and the ACT
10am for South Australian audiences
9:30am in Queensland
9am in the Northern Territory
7:30am for Western Australia

Where can I watch the Super Bowl?

The Seven Network will broadcast the game live to Australian audiences on free-to-air TV.

For those wanting to watch it remotely, it will also be available on Seven’s streaming platform 7plus as well as KAYO and Foxtel.

Who is performing the Super Bowl halftime show and when?

R&B legend Usher will headline the Super Bowl halftime show, joining big-name past performers such as Beyoncé, Rihanna, Madonna, Michael Jackson, Lady Gaga, U2 and Eminem.

The eight-time Grammy award-winner previously appeared as a surprise guest in 2011, alongside the Black Eyed Peas.

The artist has confirmed familiar faces are expected but has remained tight-lipped about who exactly will join him on stage during his 13-minute performance.

Fans have speculated he might play hits Caught Up, My Way, Yeah! or DJ Got Us Fallin ‘in Love.

Usher will take the stage at: