Australia’s most picturesque towns based (according to Instagram) – Travel Weekly

by Admin
September 16, 2024

As Europe moves into its cold, dark winter and Australia begins its proud walk into its glorious summer, it is only natural that interest in the Land Down Under is on the up.

But what are the spots that social media users consider to be the most beautiful?

This is what the experts at MortgageBroker.com.au wanted to find out, by analysing Instagram hashtags and Pinterest pins to reveal most awe-inspiring spots that social media just can’t get enough of.

Here are the top 10 in Australia:

Ranking	Town/ Village	Instagram Hashtags	Pinterest Pins	Combined Social Media Appearances
1	Richmond, Tasmania	4,900,000	1,088	4,901,088
2	Byron Bay, New South Wales	3,300,000	991	3,300,991
3	Noosa, Queensland	1,700,000	1,024	1,701,024
4	Albany, Western Australia	1,300,000	1,019	1,301,019
5	Margaret River, Western Australia	874,000	1,014	875,014
6	Moonta, South Australia	768,000	310	768,310
7	Port Douglas, Queensland	561,000	1,077	562,077
8	Exmouth, Western Australia	443,000	979	443,979
9	Broome, Western Australia	433,000	983	433,983
10	Daylesford, Victoria	395,000	1,047	396,047

Are you outraged your hometown isn’t on the list? Here are some justifications for why the top four scored so highly:

Richmond, Tasmania

Nestled in the serene landscapes of Tasmania, the experts at MortgageBroker.com.au can reveal that Richmond tops the list as the most beautiful town in Australia, with nearly 5 million tags on social media. This historic village is renowned for its well-preserved architecture, charming cottages, and the iconic Richmond Bridge, Australia’s oldest stone-span bridge. Its quaint streets and the lush countryside make Richmond a photographer’s dream.

Byron Bay, New South Wales

Byron Bay comes in second place with 3.3 million photos on social media. Byron is known for its pristine beaches, bohemian vibes, and relaxed lifestyle. This coastal town is a hotspot for surfers, artists, and nature lovers. The Cape Byron Lighthouse offers spectacular views of the Pacific Ocean, while the town’s vibrant markets and eclectic cafes provide a rich cultural experience.

Noosa, Queensland

Noosa, located on Queensland’s Sunshine Coast, hits third place with 1.7 million pictures across Instagram and Pinterest. Noosa has stunning beaches, upscale boutiques, and the tranquil Noosa National Park is a must-visit. Visitors flock to Hastings Street for its chic restaurants and shops, while nature enthusiasts explore the park’s coastal trails.

Albany, Western Australia

The experts at MortgageBroker.com.au unveil Albany as the fourth gem on the list, with 1.3 million photos across social media. Albany is on the southern coast of Western Australia, known for its rugged coastline and rich maritime history. The town’s Anzac Centre commemorates its significance in World War I, while the dramatic cliffs of Torndirrup National Park offer breathtaking views. Albany’s charming streets and historical buildings add to its timeless appeal.