Western Australian transport and logistics company, Sullivan Logistics, has extended its partnership with the West Australian Football League (WAFL).
As part of the collaboration, Sullivan Logistics has become the competition’s naming rights sponsor for the next four years.
The agreement also includes naming rights to the WAFL Little League and presenting partner of WAFL Regional Games.
In addition, Sullivan Logistics is now a major partner of the Kia WAFL State Team and WAFLW State Team as well as major partner of the WAFLW and Rogers Cup competitions.
Having been a major partner of WAFL for the past two seasons, this new agreement highlights Sullivan Transport’s commitment to supporting all levels of football across the state.
Sullivan Logistics Directors, Tim and Leon Sullivan, are both avid football supporters and were excited to extend their support.
“As a proud, family-owned business based in Western Australia and long-time supporters of WA footy, we are thrilled to become the new meaning rights partner of the WAFL,” Tim Sullivan said.
“Over the past two years, we have loved our role as a major partner, supporting everything from the little league, to WAFL and WAFLW competitions.
“This extension to our partnership feels like a natural progression, and we’re excited to play an even greater role in the WAFL’s future over the next four years.
“As the WAFL continues to grow and thrive, we look forward to further strengthening our ties to WA football and the community. We would also like to express our gratitude to the Western Australian Football Commission for providing us with this incredible opportunity.”
West Australian Football Commission CEO, Michael Roberts, said he is delighted that Sullivan Logistics has joined forces with the WAFL as the official transport and logistics partner and naming rights partner.
“Having Sullivan Logistics as a naming rights partner is a great result for the WAFL and the health of the game in WA,” he said.
“The WAFC values the support, and his team have provided over the past two years and look forward to working closely over the next four years in male and female football throughout the state.”
In other news, Woolworths has announced new enterprise agreements following recent strikes.