A group of prominent Australians is calling on the government to implement a complete ban on gambling advertisements in the country.

Australia is known for having some of the highest per capita gambling losses in the world. With a population of just 27 million, it sees annual gambling losses estimated at A$25bn (US$16bn).

Gambling ads are pervasive across television, radio and billboards, while slot machines, commonly known as “pokies” in the country, are a common feature in many pubs.

In an open letter addressed to Prime Minister Anthony Albanese and opposition leader Peter Dutton, more than 60 notable Australians urged a total ban on gambling ads within three years, echoing recommendations from a 2023 report on gambling harm.

The letter was signed by figures from politics, sports, unions and religious communities.

“Gambling advertising in Australia is out of control,” the letter stated, highlighting that one million gambling ads were aired on free-to-air television and radio within a single year.

John Howard, a former prime minister and one of the signatories, expressed his concern, stating that gambling losses cause “enormous harm” across the country.

Source: Asia Gaming Brief