A beloved online brand has announced a brand new store in Sydney – and thousands of fashion lovers are set to line up for the grand opening.

Réalisation Par is a fashion label founded by Australian model and blogger Alexandra Spencer and designer Teale Talbot in 2015.

The brand gained popularity when it-girls Bella Hadid, Selena Gomez, Kaia Gerber, Elsa Hosk, and more were photographed in its elegant designs.

A Sydney pop-up store opened to rave reviews in December 2023 – and the new permanent location at 40 William Street, Paddington, is set to welcome customers in December 2024.

While there is no specific date yet, the brand teased ‘special events, exclusive launches, and more’ on their official Instagram account. 

The cult brand has been described by shoppers as ‘universally flattering’ with a mix of high-quality statement and season-defying pieces.

Réalisation Par prides itself on inspiring women and representing ‘the best of all of us, of all women’.

The brand also has a London store in Mayfair but is mainly available to shop online.

Réalisation Par is a fashion label founded by Australian model and blogger Alexandra Spencer and designer Teale Talbot in 2015

A Sydney pop-up opened to rave reviews in December 2023 [pictured] – and the new permanent location at 40 William Street, Paddington, is set to welcome customers in December 2024

Shoppers have shared their excitement about the brand on social medial.

‘I have a Réalisation Par dress from 2015 and it’s still in perfect condition,’ one said.

‘I need everything from this brand,’ another wrote.

A third added, ‘I’ve been wanting one of their dresses for years but they’re always sold out.’