A-Leagues Men And Women 2023/24 Season Reaches 5.72 Million.
The Isuzu UTE A-League 2024 Grand Final, which saw the Central Coast Mariners crowned the A-League Men Champions on Saturday, reached 1.12 million Australians with audiences up 12% year-on-year.
Not only was it the biggest match ever on 10 and 10 Play, but it was also the #2 program of the night in 16 to 39s.
The A-League Men’s and Women’s 2023/24 season reached 5.72 million Australians across Network 10, 10 Play and Paramount+.
The 2023/24 Isuzu UTE A-League Men’s season was up 16% on broadcast TV, 33% on 10 Play and 53% on Paramount+. The Liberty A-League Women’s audiences grew 114% on 10 Play and 125% on Paramount+.
On Friday, the A-League All Stars Men vs. Newcastle United, and A-League All Stars Women vs. Arsenal W.F.C matches reached 557,000 Australians.
Adam Cush, Sports Production Director, Paramount Australia, said: “As the Home of Australian Football, Paramount is committed to our partnership with the APL and the growth of the A-Leagues.
“The Isuzu UTE A-League Men’s 2024 Grand Final was a testament to this dedication, drawing unprecedented viewership numbers and showcasing the power of football in Australia. It’s been a phenomenal season of action across Network 10, 10 Play, and Paramount+ and we can’t wait to do it again next season for the 20th anniversary of the league.”
Nick Bower, General Manager of Ad Sales at Paramount Australia, said: “The incredible passion exhibited by the Central Coast Mariners and Melbourne Victory, along with the record number of fans at Industree Group Stadium and the biggest ever audiences watching at home, highlight everything that makes football in this country extraordinary.
“We extend our gratitude to our partners and clients for their support and enthusiasm, as they too benefited from the impressive audiences this thrilling final series attracted.”
Commenting on the Grand Final, A-Leagues Commissioner Nick Garcia said: “It’s been an incredible finals series with sold out crowds, record TV viewers and fantastic football, and what a way to cap it off with the highest ever Industree Group Stadium crowd and history being made on the pitch.
“Congratulations to the Central Coast Mariners players, staff and fanbase. An historic treble, twelve months on from winning the Championship last season, is a remarkable feat. The club continues to break barriers and lead the way in this league, and now in Asia. It’s something that will go down in the history books and be celebrated for decades to come.
“Commiserations must go to Melbourne Victory who have had a fantastic season. They pushed the Mariners all the way, backed by their fantastic support, but it was not quite enough tonight. We know they will be back.
“As the curtain falls on an exciting season, we would like to thank our fantastic fans who showed up week in week out, contributing to an atmosphere that sets our game apart from the rest. We now look forward to what will be the 20th anniversary of the Isuzu UTE A-League Men and another phenomenal season of A-Leagues action.”
Source: OzTAM, Regional TAM, Virtual Australia. Grand Final reach is When Watched, May 25. All Stars reach is When Watched, May 24 Season reach is When Watched, October 13 2023 to May 25 2024 “A-League”.