“We are delighted to extend our agreement with CJ Media, to broadcast the Australian Open to our large and growing fan base in South Korea” Tennis Australia Chief Commercial Officer Cedric Cornelis said.

“Growing tennis in the Asia region has long been a priority for Tennis Australia, and our partnership with CJ Media is another important step on this journey.

“Asia accounts for 35-40 per cent of the AO’s global viewership and South Korea consistently ranks in the top five Asian countries by viewership, making it a key market for us.”

CJ ENM Sports Director, Kyo Eun Koo, said: “We are very pleased to continue broadcasting one of the world’s premier tennis tournaments, the Australian Open, to many tennis fans in Korea through the extension of our broadcasting rights agreement with Tennis Australia.”