Jayde Malifa studied a Bachelor of Media (Public Relations & Advertising) at the University of New South Wales before starting her career in marketing and communications. Looking to move into media, she joined women’s lifestyle publisher Sitchu. Over six years, she made her way from Content Producer to National Editor, where she wrote articles about food, travel, lifestyle, homes, beauty, health and shopping, while leading the editorial strategy for the brand, across print and digital. She is now the Digital Managing Editor of The Australian Women’s Weekly and loves providing readers with the best in lifestyle inspiration. When she is not writing about her favourite shopping finds (and adding to her sunglasses collection in the process), she is either at the beach, kicking back with her ragdoll cat Sybil, or long lunching with her friends.